‘Psychological vaccine’ could help immunise public against ‘fake news’ on climate change – study | University of Cambridge

It is all about control. It has been planned since the idea of global warming, climate change and the New Age worship of Gaia became the focus of the Illuminati of the Club of Rome. The fascinating thing about these manipulative dark forces, that have planned our current state of chaos for generations, is that they do not hide their intentions. They write about it knowing full well that few will pay attention and those that do, that few will believe them. 

New research finds that misinformation on climate change can psychologically cancel out the influence of accurate statements. However, if legitimate facts are delivered with an “inoculation” – a warning dose of misinformation – some of the positive influence is preserved.

In medicine, vaccinating against a virus involves exposing a body to a weakened version of the threat, enough to build a tolerance.

Social psychologists believe that a similar logic can be applied to help “inoculate” the public against misinformation, including the damaging influence of ‘fake news’ websites propagating myths about climate change.

A new study compared reactions to a well-known climate change fact with those to a popular misinformation campaign. When presented consecutively, the false material completely cancelled out the accurate statement in people’s minds – opinions ended up back where they started.

Researchers then added a small dose of misinformation to delivery of the climate change fact, by briefly introducing people to distortion tactics used by certain groups. This “inoculation” helped shift and hold opinions closer to the truth, despite the follow-up exposure to ‘fake news’.

The study on US attitudes found the inoculation technique shifted the climate change opinions of Republicans, Independents and Democrats alike.

Published in the journal Global Challenges, the study was conducted by researchers from the universities of Cambridge, UK, Yale and George Mason, US. It is one of the first on ‘inoculation theory’ to try and replicate a ‘real world’ scenario of conflicting information on a highly politicised subject.

“Misinformation can be sticky, spreading and replicating like a virus,” says lead author Dr Sander van der Linden, a social psychologist from the University of Cambridge and Director of the Cambridge Social Decision-Making Lab.

“We wanted to see if we could find a ‘vaccine’ by pre-emptively exposing people to a small amount of the type of misinformation they might experience. A warning that helps preserve the facts.

“The idea is to provide a cognitive repertoire that helps build up resistance to misinformation, so the next time people come across it they are less susceptible.”

Psychological vaccine could help immunise public against fake news on climate change study

Source: 'Psychological vaccine’ could help immunise public against ‘fake news’ on climate change – study | University of Cambridge

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